Week 12

Final Week

The topic of our final lecture for this module was the Future of Social Media. We discussed in pairs what we thought the future of Social Media might look like, and what predictions we could make. The general consensus was for their to be more social media platforms, with reflection on the massive growth of apps like WhatsApp, Snapchat, and more recently Yik Yak. I discussed the growth of Yik Yak with my partner as I had noticed the massive increase in users since downloading the app only a few weeks ago. The class also felt that there will be much stronger commercial links with Apps, and businesses will make more use of popular social media to advertise and market their products through viral internet campaigns and social media applications. There was some division on the topic of the future of Facebook, with some believing it will continue to grow, while others felt it would decline. Personally, I feel that Facebook is going from strength to strength which is reflected in their profits. Businesses are realizing the importance of Facebook and other social media, so I believe it will continue to grow, though also become more commercial.

Group Project
At this stage, our group project is all but complete. We had to sacrifice some elements of the initial idea of the app due to time and technical constraints. We created a functional app which will list all first year UCD electives by their School, Subject, Module Code and Name. My contribution to the project involved organisation of group meetings; writing and giving the presentation in week 10, inputting the data for the Schools of Applied Languages, Architecture, Arts and Business for the Fusion tables; and helping to create and develop the Prezi and e-Marketing strategy for our UCD Electives app.